Recent Work
Examples of recent work completed by IBI Partners group divisions can be viewed at:
Market Research
- Advertising & Branding
- Advertising Effectiveness
- Brand Tracking
- Product & Concept
- Product Evaluation & Testing
- Concept Evaluation & Testing
- Usage & Attitude
- Segmentation
- Choice Modelling
- Satisfaction & Retention
- Customer
- Employees
Economic Research
- Leading Indicators
- Business Confidence
- Consumer Confidence
- Competitiveness & Benchmarking
Social Research
- Social Issues
- Public Policy
- Longitudinal
- Demography
- Political Opinion
Market Analysis
- Market Sizing
- Market Segmentation
- Market Forecasting
- Market Monitoring
- Value Chain
- Demand & Supply
- Channels
- Distribution
- Scenario Planning
Market Entry
- Market Entry Feasibility Analysis
- Merger & Acquisition Facilitation
- Partner Evaluation & Selection
- Investment Lead Generation
Benchmarking
- Competitor Analysis
- Best Practice
Competitive Intelligence
- Competitor Analysis
- Account Profiling
Economic Intelligence
- Impact Studies
- Competition Policy
- Forecasting
Qualitative
- Focus Group Moderation
- In-depth Interviews
- Executive-level interviews
- Ethnography/Observation
- Mystery Shopping
- Accompanied Shopping
Quantitative
- Face-to-Face (including CAPI)
- Telephone (including CATI)
- Mail (self complete)
Online
- Qualitative
- Quantitative (live moderation)
- Mobile Phone (instantaneous surveys)
Recruitment
- Qualitative
- Quantitative
- Online
Omnibus
- Business
- Consumer
- Healthcare/Medical
- Youth
Panels
- Business
- CEO's & Senior Executives
- CFO's
- Farmers
- Healthcare/Medical Practitioners
- Human Resource Professionals
- IT Professionals
- Small-Medium Enterprises
- Consumer
- Consumers
- Green Consumers
- High Net Worth Individuals
- Healthcare/Medical Practitioners
- Retirees
- Youth